Creating an Instagram Business Account and Selling Products: Everything You Need to Know

If you are reading this article, you are likely to have something to sell. You may have lots of things lying around the house that you have wanted to get rid of for a while, or you may want to start a store. But you may face lots of issues like lack of capital and space to set up a store, and lack of experience. In these cases, Instagram is a platform you can look to for support.

Setting up an Instagram Business account is easier than ever, and simply following a few steps can set you on the path to setting up your own business. Instagram is one of the platforms that allow you to exhibit your products to potential buyers without owning a store. You simply need to set up an Instagram Business account and start adding products to your online storefront.

Setting up an Instagram Business account is completely free of cost, though you may have to pay a processing fee on some orders. However, you can include this fee in the selling price of your products to maximize your profit. You simply need to follow the steps in this article, to get orders from buyers all over the country. This article is packed with information about setting up an Instagram Business account and by the end of this article you will have a cohesive understanding of:

  1. How to set up an Instagram business account
  2. Benefits of selling goods on Instagram

People Who Can Set Up an Instagram BusinessAccount

  • You. Anyone can set up an account on Instagram to start selling goods all by themselves. You simply need to register yourself as a seller by giving Instagram the required information and documents. This article also consists of steps on setting up a seller account on Instagram and you can buy Instagram views to sell more products. 
  • A Private Limited Company. Any business registered as a Private Limited Company, that is, two or more people forming a limited company. The company simply needs to be registered by the Ministry of Corporate Affairs. As a Private Limited Company, you simply need to furnish a Certificate of Incorporation onInstagram, and you can proceed with the steps to set up an account.
  • Limited Liability Partnership Firms. Any business, comprising two or more people who are registered as a limited liability partnership firm can become a seller on Instagram. After completing registration with the Ministry of Corporate Affairs, the certificate needs to be furnished before you can become a seller and generate Instagram sales.
  • A One-Person Company. If you are an individual who wants to enjoy the benefits of limited liability partnership firms but does not want to set up a business with someone else or simply do not have a business partner, you can register your business as a one-person company. (OPC). One-person companies can register themselves as sellers on Instagram.

Steps for Registration on Instagram as a Seller

Here are some steps to follow to set up an Instagram Business account and sell your products.

  • Keep the necessary details handy.
  • Make a list of products you are planning to sell.
  • Create a catalog of the products you want to sell. It is advisable to hire a professional to format your catalogs, establishing an interesting balance between pictures and product descriptions for a good customer experience.
  • Download Instagram
  • Click ‘Register Now’
  • Click ‘Sell Now’
  • Update your profile
  • Upload your product catalog
  • Pack and prepare your products once you start receiving orders
  • Wait for the Instagram courier services to pick up the products and ship them to customers.

Why You Should be Selling on Instagram

Here are a few reasons why selling on Instagram  is an easy way to grow your business.


Registering as an Instagram Business makes business easier for you or your company. It becomes easier to reach customers in different parts of the company since Instagram executives pick the products up from your doorstep and ship them to customers. This spreads awareness about the business and is one of the allied benefits of selling on Instagram.

Large Marketplace

You will be working alongside many buyers and sellers on Instagram. This means that Instagram is trustworthy and will help you grow a customer base in no time.

Ease of Transactions

You can avoid the hassle of handling payment gateways by registering yourself as a seller on Instagram, as they help you carry out different transactions seamlessly.


Instagram is currently the best place for a brand to sell its products. You can easily grow your customer base, and sell more products. All you need is a good Instagram marketing strategy and an optimized profile. Search engine optimization works for social media as well, so make your Instagram bio contain keywords that your potential audience may search on the app.

Instagram is currently the widest used market place, taking over other marketplaces like Amazon. Brands and sellers can easily grow on the app by having a unique display picture and logo, and creating enticing content. We hope this blog helped you set up your own business profile and sell more products.

Frequently Asked Questions

Q. How to register a catalog of products on Instagram?

A. The first step is to complete registration by providing Instagram  with the required information and documents. Instagram  will reach out to you after you complete your registration to help you set up and upload your catalog of products.

Q. Since when has Instagram  been selling products?

A. Instagram  was founded in 2010 and has been selling products to satisfied customers ever since.

Q. Can I sell products on Instagram easily?

A. Yes, selling products on Instagram  is quite easy. You may receive your first order on the day you register yourself as a seller on Instagram!

Q. Do sellers need to pay subscription charges to Instagram?

A. No, sellers registered with Instagram  only have to pay a processing fee upon receiving orders.